The way you tell your story can change your life
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Our Mission
Being a rider with commercial ambitions has changed immensley over the last ten years. With the continual rise of social media and need to create and manage your brand being more important than ever, our primary mission and purpose with this event is to make education and insight in this field available for every rider, whether amateurs or professionals and wherever you are in the world.
As the topics discussed at this event are ever evolving, the content will be periodically updated ahead of the weekend, so that those who attend the two day educational weekend have the latest in insight and learnings.
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The Event
The inaugural event of The Business of Being a Rider will be held on the 9th and 10th November 2024 at Wellington Riding in the United Kingdom.
From building your own brand, to attracting sponsorship, through to the understanding and management of social media and everything it entails when building your profile; the two days will feature a varied mix of special guests, riders and reputable leaders in their fields.
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Our Experience
The event has been conceptualised by Equestrian Management Agency, a leading management agency working with some of the most prolific and upcoming riders, brands and events in equestrian sport for over ten years.
This event will bring together riders, brands and members of their extensive global network of contacts to create an educational programme rarely available to every level of rider. It will feature senior brand personnel to influencers, professional athletes and more.
A TWO DAY EDUCATIONAL SEMINAR
Learn how to build your brand
Just some of the topics that will be covered during this inaugural event
Building your brand as a rider - what does this mean and where to begin
Social Media - differences between the platforms and how to manage your profile
Creating Content - finding your style of storytelling and telling your story
Organising and scheduling content
Sponsorship - Gaining it and retaining it
Brands - what are they looking for in rider collaborations
The role of influencers in equestrian sport
Managing the press and interviews
How to manage criticism on social media and mental health
and much more..